Chivas Regal

Briefed to create the luxury Scotch of tomorrow for the next generation of hustlers, Chivas was asking for much more than a new bottle design.

Following extensive research and ideation, I produced a packaging system which tells the story of fire and how it’s engrained in both Chivas and today’s hustler.

Executing everything from 3D modeling to audio mixing and copywriting, I tackled this project solo, bringing everything together for a final case study video.